Speakers

Mansee Jajoo is Director, Channel Enablement Expert at Astellas, with over 15 years of experience leading enterprise-scale digital transformation across Medical Affairs and Commercial organizations. She specializes in building compliant, scalable channel ecosystems that connect scientific evidence with meaningful HCP engagement in highly regulated environments. At Astellas, Mansee leads global channel enablement and non-promotional solution strategy.

She is a pioneer in SEO/GEO (Search and Generative Engine Optimization) and GenAI‑enabled content strategies, helping content become more discoverable, trusted, and actionable across global markets.

Meredith Owen is a healthcare analytics and insights leader with 15+ years of experience helping life sciences organizations turn complex data into clear strategy. As Practice Leader, Integrated Intelligence at Real Chemistry, she translates social, digital, media, audience and real-world signals into insights that guide communications, reputation and commercial decisions.

Her current focus areas include arming clients with insights to guide GEO strategy and staying at the forefront of AI-enabled insights solutions for healthcare insights.C

TBC

Kate is an events and client services leader in life sciences. She’s currently helping to expand PharmaBrands, delivering high-impact industry events, education and training. Previously, she led client services at AMP27 and held senior leadership roles at Havas Lynx, guiding complex pharma accounts and cross-functional teams. Earlier in her career, she co-founded CreateHealth.io, an open innovation platform designed to connect industry, patients, caregivers and clinicians to turn real-world insight into better healthcare products and services.

She also served as Managing Director at eyeforpharma, owning P&L responsibility, leading a 30+ person team, opening new markets, and scaling flagship events with strong commercial growth.